[media] docs-rst: Convert LIRC uAPI to use C function references

Name all ioctl references and make them match the ioctls that
are documented. That will improve the cross-reference index,
as it will have all ioctls and syscalls there.

While here, improve the documentation to make them to look more
like the rest of the document.

Signed-off-by: Mauro Carvalho Chehab <mchehab@s-opensource.com>

Documentation/media/uapi/rc/lirc-write.rst

@@ -21,7 +21,7 @@ Synopsis
 
 
 .. c:function:: ssize_t write( int fd, void *buf, size_t count )
-
+    :name: lirc-write
 
 Arguments
 =========
@@ -30,8 +30,10 @@ Arguments
     File descriptor returned by ``open()``.
 
 ``buf``
-``count``
+    Buffer with data to be written
 
+``count``
+    Number of bytes at the buffer
 
 Description
 ===========